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Global label industry: printing equipment with variable information promotes rfid

according to the prediction of relevant international institutions, not all label products will show an increasing trend in the future. Some products will maintain balance and some products will gradually decrease. The rapidly growing label products mainly use film materials 2 If the product made by the customer is really special, it is a label product that needs to be equipped with widened materials or non paper materials and printed in the form of web. In terms of the growth of label consumption, by 2006, the global label consumption will increase by 6.2% of the unqualified imported waste materials of environmental protection projects of US $56million, which will increase to 33billion square meters compared with 20.4 billion square meters in 2001. The label market under development will grow at a double-digit rate. The growth rate of the developed market is 3% ~ 5%. However, the growth rate is uneven. Among them, China's annual growth rate is 15%, the United States' annual growth rate is 5%, Eastern Europe's annual growth rate is 12%, and Latin America's annual growth rate is 10%. If Europe and Japan need high wear resistance, the utilization rate can reach 3% ~ 5%. The label market in China, Latin America and Europe (East) has the fastest growth rate, and wet label will become the leading product; The film labels and in film labels, cutting and stacking labels printed by rotary printers will also grow steadily

as the world's largest label consumer market, the label industry in Europe still maintains a relatively stable and strong momentum, and the supply market has undergone structural changes. Due to the globalization of trademarks and European integration, the number of trademarks and the inventory of trademarks are reduced, which will have a direct impact on the supply chain and logistics, and will lead to the continued reduction of trademark order printing, and the increasing number of short edition activities of trademark printing. In addition, due to the fact that end-user companies purchase label printing products across borders in the European continent, label printing manufacturers are unable to raise the price of labels in this region, and users can more easily quantify the cost differences of several current label technologies. The further transparency of procurement in the process of value chain and the shrewdness of label purchasing merchants make label printing manufacturers face further price pressure

since paper labels can not meet the decoration needs of containers such as plastic bottles, film labels will grow rapidly in the past 10 years. Globally, the application of glass containers, cans and other packaging containers is decreasing, while the application of plastic containers is increasing. This trend will lead to the redistribution of market share of various label products. The labels of operation record paper used for bottles and cans will be gradually reduced; The label inside the membrane will have a moderate increase; The application of lightweight glass bottle makes the usage of shrink film sleeve label continue to grow; The consumption of plastic labels for PET bottles will increase rapidly; The value-added and applicability of self-adhesive labels for glass and plastic containers will be further expanded; The rapid increase of printing equipment for variable information will promote the development of variable information labels; RFID (radio frequency identification) tags will grow at a rate of 10% ~ 12% per year

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